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BA (Hons) Graphic Design

Due to the ongoing Coronavirus pandemic, examinations may be replaced by an alternative form of assessment during the academic year 2020/2021. Please refer to the Programme Specification on these pages for further details.

Explore all areas within Graphic Design
Explore all areas within Graphic Design
Be inspired by high profile guest speakers
Be inspired by high profile guest speakers
Our students have a phenomenal record in winning prestigious awards
Our students have a phenomenal record in winning prestigious awards

This course includes the sandwich year options of:

Work Placement*

Study abroad*

*No fees are charged for this year

Why choose this course?

Creativity, craft and community. If you’re looking for a career where you’ll never stop exploring, experimenting and creating a positive impact on the world around you, graphic design could be the one for you. It’s the (not-so) secret weapon behind every brilliant brand, beautiful magazine, eye-popping piece of print and jaw-dropping digital interface. Learn its secrets and carve out an influential career that’s different every day. 

Our course is your chance to dive into a world of design, try incredible techniques and make lifelong friendships with like-minded creatives. It’s a career launchpad like no other – and it’s taken our graduates to some pretty impressive places. 

What are the facilities like? 

Amazing. Learn in our vibrant, dedicated studio spaces and Mac labs. Do your research in our 24/7 library. Craft something unique in our screen-printing spaces. And try your hand at new techniques in our 3D design and laser-cutting workshops. 

What's the course about?

You’ll spend your first year immersed in our studio, getting a solid grounding in print and digital projects, working alongside our Illustration students. You’ll be constantly challenged, supported and encouraged as you learn technical skills, experiment, take risks and push new boundaries. 

You’ll begin by learning the understated power of typography, logo design, brand identity and layout – fundamentals that will underpin your craft, whatever direction you take. With them under your belt, at the end of the year you’ll have the option of continuing on a pure Graphic Design pathway or switching to our Graphic Design and Advertising degree.

In your second year, you’ll take more of a professional focus, working on live briefs, developing your portfolio and building a CV. Fancy exploring motion graphics? Want to build your online presence? We’ve got you. There’s the chance to explore everything today’s tech has to offer, crafting your website, building your social media profile and creating a unique narrative that shows top design employers what an amazing designer you are. Throughout the course we’ll help you to investigate, understand and critique the history of the subject, the theories behind what’s happening in contemporary design as well as looking into future trends. 

Work placement/study abroad option: Between your second and final year, you’ll have the option to study abroad or do a work placement for up to a year. Not only will this give you an amazing experience to talk about but will also give your CV a boost. If you’d rather go straight to your final year, that’s absolutely fine too. 

By the time you start your final year, you’ll have a solid understanding of design and the specialisms that fire your imagination. You’ll pick from a huge range of creative briefs, live jobs and competition pieces, building a completely personal, standout portfolio. We’ll encourage original thinking, but we’ll also give you tons of support, inspiration and encouragement. 

And we won’t be the only ones. Throughout your course, we’ll invite amazing designers to lead workshops, set projects and become your mentors. Among others, New York / London agency Droga5 has been setting briefs for us for three years, Jessica Helfand has joined us as a visiting professor. Our proximity to London means it’s easy for us to invite people doing the most innovative and exciting work with us. 

It’s a powerful mix of freedom, inspiration and support that prepares you for an incredible career. In fact, it’s earned our students over 100 awards in the last 10 years, including at least one D&AD pencil every year since 2011. So, join our community and turn your creativity into a career you love. Who knows? Maybe you’ll be next.  

Your main campus is College Lane  

This is where the creative arts, science and health related subject are based. This means you’ll share the campus with future nurses, scientists, artists and more. You can use the common rooms to relax with friends, work out in the 24-hour gym or have a drink in the pub or cafes. We also have restaurants for you to eat in or grab something on the go. You can take the free shuttle bus to our other campus or walk there in just 15 minutes.   

What will I study?

Degree programmes are structured into levels, 4, 5 and 6.  These correspond to your first, second and third/final year of study.  Below you can see what modules you’ll be studying in each.  

Student Blogs

Neofytos - My week at a glance

My week at a glance.

My week starts by attending to my studio space, which it is a corner made up of three big whiteboards, a locker to secure my belongings and a table to work on. I personally love that space! It always makes me feel good! Having this area to work and do research for projects that I have been given, make me feel focused and productive.

On Tuesdays I have a lecture which is about two or two and a half hours, depending on how much we need to cover.  In our lecture, we talk about theories that could be beneficial to our artistic perspective, but we also use this time to talk about anything that involves group assignments and projects.

Wednesdays for me only consist of an hour of optional art talks. During these talks, we have the chance to attend a seminar where artists are presenting their work to us! That's an amazing way to be provided with an insight into how the industry works and be prepared for our working lives after graduation.

Lastly, we have our optional life drawing sessions which run every Thursday's afternoon is a great chance to have a little break from spending most of your time in your studio space working on your projects. Going to the life drawing session I have the great chance to see the human figure, as well as being given the fantastic opportunity to draw models.

As for Friday, I have nothing booked on, so I can spend most of my time in my studio space working on my projects without getting distracted!

I love my routine at university, it gives me both the time to work on my projects thus attend and organise sessions and group works.

Student Blogs

Neofytos - Why I love my Course

What I love most about my course.

For years I have been drawing, painting and sculpting - prompting me to study Fine Art BA(Hons). And as a result, I have expanded my knowledge and learned more about fine art in greater depth about what I love.

The facilities at the Art and Design building are just amazing! That is what I love the most about my course. As a Fine Art student at this university, I have the great chance to take part and work in different workshops such as printmaking, ceramics, textile, welding, life drawing and so many more. For me, that is the most beneficial factor, because in this way the University allows me to explore and learn more about my artistic direction by trying different mediums and methods. Therefore, by having the freedom to attend to different workshops, I have the great chance to meet people from different courses, make new friends with similar interests and even more have the chance to collaborate with some of them!

As I said I love my course because it allows me and supporting me to try expanding horizons and find my artistic voice in an extremely healthy way.

Student Blogs

Neofytos - Why I chose Herts

Why I chose Herts.

I am an international student studying at the University of Hertfordshire, which has been a blessing!

I chose Herts because the University itself is such a wonderful place to study! The facilities and the two beautifully designed campuses that the University has made my studies here amazing! For instance, there are two huge Learning Resource Centres (LRCs) on both campuses at the university where it really helps the students with their assignments. Moreover, all the buildings where we have classes at are very new and that proves that the university cares about its appearance and invest a lot of money for the students to have a great environment to study within.

However, except for the excellent facilities that the university has, the University has a great spot for socialising. Cafes, restaurants, common rooms, gyms, and a big University club are factors that make Herts a great place to be. All of them are found near to each other which is very convenient for us as students to socialise easily.

Speaking of location, the University is not far from London which is an amazing thing since London is such a beautiful and diverse city!

All these were the factors that made me choose Herts and I have never regretted my choice!

Alumni Stories

Sam Sampson

Meet Sam Sampson who utilised the flexibility of his degree to discover his passion. Since graduating in 2017, he has been working as a Junior Creative at Wasserman Experience.

Current job roleJunior Creative
Year of graduation2017
Course of studyBA (Hons) Digital Media Design

Sam Sampson

Flexible studying opportunities

When Sam came to study at the University, he was a Philosophy student but ended up changing his major to Digital Media Design. 'Luckily, the humanities department provided a major/minor split in my studies. This meant whilst I was studying philosophy, I could pick from a range of other courses that I had not considered. I chose "New Media Publishing" and found that it was much more aligned to my personality, so I changed to a full creative degree. If it had not been for that system, I would not be in my current role.'

Flexibility is a key way in which the University supports students to tailor their studies to fit their lives and best suit their skills and career aspirations. This is part of our commitment to recognise potential and nurture talent, providing students with fantastic opportunities and experiences. Sam says, 'the University of Hertfordshire truly shaped me personally as well as my career. I can guarantee that no other University would have provided me with the same opportunities they did and I can confidently say that if I had not studied here, I wouldn’t be as happy in my career as I am today.'

Supporting athletes

Sam is also an athlete and was fortunate enough to qualify for the sport scholarship programme due to his involvement in judo. Extracurricular activities such as these enhance the student experience, giving students multiple ways to develop and uncover their potential. Sam says, 'The performance gym (Performance Hertfordshire) is a truly spectacular facility for all athletes. The staff are very highly qualified and provided me with ongoing support via specialised training regimes, nutritional advice and physiotherapy that was imperative to my performance as an athlete. I could not recommend Performance Hertfordshire enough.'

Sam began his studies uncertain of what he wanted to do or how his future career would unfold. However, through the support and ingenuity of the University’s degree programmes, Sam has been able to discover potential he hadn’t previously recognised and enter an industry that suits his skills and interests.

The University of Hertfordshire truly shaped me personally as well as my career. I can guarantee that no other University would have provided me with the same opportunities they did and I can confidently say that if I had not studied here, I wouldn’t be as happy in my career as I am today.

Alumni Stories

Elise Robinson

Meet Elise Robinson who has used her degree and creativity to propel her career. Elise currently works as a Marketing Project Senior at Marshall Amplification plc.

Current job roleMarketing Project Senior
Year of graduation2014
Course of studyBA (Hons) Graphic Design

Elise Robinson playing guitar

Currently, it’s Elise’s job to ensure smooth communication between the design and communications teams and other parts of the business. 'It's a bit like being an account manager for a design agency but in-house, where the other departments are your clients. I've taken a slight sideways step from a creative role to a management role, but it's my creative background and experience that helps me make informed decisions for the business.'

Embracing a different path

Having studied Graphic Design at Herts, graduating in 2014, and originally intending on leading a creative career in a commercial area, Elise soon embraced the opportunity of changing course and pursuing a more meaningful pathway.

Her degree provided her with a very broad understanding of cross platform campaigns and what it takes to deliver them. While she may not be in a creative role now, that broad understanding means she can confidently represent the creative teams and make strategic decisions.

Elise says she chose to study at Herts as the Graphic Design course reflected her career ambitions. She thinks choosing a Graphic Design course is a very personal choice because they vary so much. Some are very fine art focused, and some are much more commercial/business orientated. She wanted the latter, and Herts offers a very practical, business-orientated course that suited her and reflected the type of career she wanted to go in to.

Commercial experience

The commercial elements of the course alongside the industry exposure Elise received during her studies enabled her to develop an impressive wealth of experience and contacts which she could take with her into the professional world. 'The contacts I made whilst at university (printers, artists, clients and more) have been invaluable in my career so far. As the course was mostly practical design projects you had to go out and find suppliers and people to collaborate with.'

A wide set of skills is always attractive to an employer, especially when entering a creative role. Possessing a comprehensive skill base will make you even more employable. Elise encourages students hoping to follow a similar career path to diversify their skillset by exploring related disciplines. 'If you can do graphic design, why not also brush up on your photography, web design or illustration?'

'The contacts I made whilst at university (printers, artists, clients and more) have been invaluable in my career so far. As the course was mostly practical design projects you had to go out and find suppliers and people to collaborate with.'

Please note that some of the images and videos on our course pages may have been taken before social distancing rules in the UK came into force.