In today’s fast-paced media world, people with the ability to write, design and harness new technologies are in high demand.
Studying our BA Media degree will equip you with a portfolio of practical skills as well as a theoretical and critical understanding of Media. Our industry-focused approach, combining theory and practice, will ensure you’re adaptable to technological change and future-proof your career.
You’ll learn how to design your own app proposal, build and edit brilliant websites and create a hard-hitting ad campaign, including PR. You’ll also learn what makes a good news story or feature, and how to write one. Using industry standard software and equipment, our professionally-experienced academics and researchers will help you develop skills across divergent platforms and for different audiences.
These hands-on skills will be underpinned by an understanding of the global media industry, and the legal and ethical contexts of your work. In your first year you’ll explore Global Media and Society, looking at who owns the news, at the influence of the BBC and commercial entities such as Sky and Murdoch’s News Corporation, and consider issues such as fake news.
Other core modules (courses) include introductions to Journalism, to Media Practices, and Visual Communications – how to use text and graphics to reach key audiences – while you’ll gain technical skills through Photoshop or animation projects.
In your second year you’ll learn key research methods and skills including how to conduct interviews and run focus groups, and how to pitch to different client groups. You’ll explore radio journalism and social media, while a module on App Design will help you understand the commercial potential for your ideas.
If you’re into music, film, food or travel, you’ll have opportunities to create magazine layouts and pdfs for online publications on whatever subject interests you. A video option will give you the chance to create a brand for a product or service.
In your final year you’ll develop and refine your ideas and skills further. Whether you’re keen to work in web design, social media, customer relations, PR or advertising, the skills you’ve gained will prepare you to be tomorrow’s creative entrepreneurs, confident in using different platforms to get ahead in your chosen career.
We give you:
Employability is central to everything we do. Our course opens up a huge range of social media or web-based careers, from working for established media companies and departments to setting up your own online magazine, or video production or graphic design company. Our graduates also work in PR, marketing and advertising, where their analytical and communication skills are highly valued.
Recent graduate entrepreneurs include Talha Ahad, CEO of The Centrum Media, Pakistan’s first digital news network, and Daniel Lau, head of advertising agency The Beat Creatives in Malaysia.
There are just under one million people employed in the UK media industry, according to the UK Commission for Employment and Skills (UKCES). Opportunities for employment can be found in:
In contrast the publishing industry is smaller, with 148,000 people employed in the UK. There are a number of areas you can enter including:
You’ll work in supervised teams on projects and assignments based on real-world scenarios. This could be creating a video or web-based media campaign, devising print and online advertising, or taking part in simulations pitching ideas to clients. Our interactive seminars will help you find your feet in the academic environment, and establish ways of working confidently, creatively and collaboratively.
You can network through our Media Matters guest lecture series featuring industry professionals such as Terry Mansfield CBE, top executive from Hearst Corporation, publishers of magazines and websites including Cosmopolitan, Digital Spy and Men’s Health. Other speakers include journalist Georgina Lawton, of Gal-dem, the online and print magazine written by women and non-binary people of colour.
Our Media students also get involved in University-wide activities that will complement your studies. The University’s Crush Radio is the longest-running university radio station in the country, while Trident Media is UH’s video and print media outlet, run by the Students’ Union.
The Placement Year provides you with the opportunity to set your academic studies in a broader, practical context and to gain experience in specific areas relevant to your fields of study. You will also strengthen your time management, organisational and communication skills as well as develop employability skills.
The Placement Year helps you to develop as an independent learner and apply the communication, analytical and other skills gained from studying to the workplace.
Taking a year to study abroad or do a work placement is an excellent opportunity to broaden your understanding of the world. It is a popular option with our internationally-facing Media students, who have chosen to study in the US, China, Hong Kong, South Korea and Malaysia, enhancing their learning, building their confidence and gaining a greater appreciation of other cultures and societies.
*Tuition fees are charged annually. The fees quoted above are for the specified year(s) only. Fees may be higher in future years, for both new and continuing students. Please see the University’s Fees and Finance Policy (and in particular the section headed “When tuition fees change”), for further information about when and by how much the University may increase its fees for future years.
The University of Hertfordshire offers a great choice of student accommodation, on campus or nearby in the local area, to suit every student budget.
72 - 168 UCAS points
IB – 72 points from a minimum of 2 HL subjects at H4 or above. Find out more about international application requirements.
GCSE Maths grade 4 (D) and English Language grade 4 (C) or above.
The University of Hertfordshire is committed to welcoming students with a wide range of qualifications and levels of experience. The entry requirements listed on the course pages provide a guide to the minimum level of qualifications needed to study each course. However, we have a flexible approach to admissions and each application will be considered on an individual basis.
All students from non-majority English speaking countries require proof of English language proficiency, equivalent to an overall IELTS score of 6.5 with a minimum of 5.5 in each band.
If you do not have the required IELTS or equivalent for direct entry on to your degree programme, our Pre-sessional English and International Foundation courses can help you to achieve this level.
For country specific qualifications, please visit our Your Country page.