Agent and Partner Toolkit

Powering Potential. It’s the promise that we make to our students when they come to study at the University of Hertfordshire.

At the University of Hertfordshire, we see our students' potential, we hear their ambitions and we support their futures.

Achievements and awards Guides Key webpages Accommodation Marketing resources Agent code of practice Contact us

Achievements and awards

Only university to be awarded a King’s Award for Enterprise in 2024

Silver award in the national Teaching Excellence Framework (TEF, 2023)

Top 25% in the UK for student satisfaction (National Student Survey, NSS 2025)

Guides

Our Agent and Counsellor Guide contains lots of useful information to help our network develop a good working knowledge of the University, application process and best practice.

Agent and Counsellor Guide
(PDF - 8.92 Mb)

Image of the Agent Guide on a digital background

Key pages on our website

We have guidance pages to support applicants and enquirers though the process;

Accommodation

Applicants are recommended to live on-campus, especially if this is their first time at Herts. There are things they should take into consideration when reviewing their options.

On-campus
On-campus accommodation has a range of benefits including:
- all utility bills, contents insurance and Wi-Fi included
- TV licence included in communal area
- 24/7 support
- no need for a UK guarantor
- lectures within walking distance - no commute cost to on-campus classes
- option to live with friends - indicate this in the accommodation application form
- option to live in dedicated postgraduate area on de Havilland.
We also have a dedicated Accommodation Sales Manager, Pru Njanji to assist with applicant queries. Applicants can contact Pru directly:
T +44 1707 284 289
M +44 7889652495
accommodationsales@herts.ac.uk
Off campus
Applicants who wish to live off campus must live within easy commute to the University. They must live within 30 miles or a two hour commute, and be able to get to campus and back in case of early morning or later evening lectures.
Ensure they have researched the commute times and costs, looking a public transport such as Unobus and National Rail.
They should also use PAL accredited landlords to ensure the property is in a suitable condition, matches the images online and that any deposit is held securely.

Marketing resources

Agent Code of Practice

Agents representing a UK education provider are expected to adhere to a National Code of Ethical Practice. This code sets our standards and best practice for education agents and contributes to equality management practices.

Ethical framework

The National Code is based on the underlying ethical framework of the London Statement that requires education and aggregator agents to operate with the following:

Professional competence and due care
Maintaining professional knowledge and professional service; and acting diligently; Transparency: declaring conflicts of interest to all clients, especially when service fees are charged to both the education provider and the prospective student.
Confidentiality
Respecting and preserving the confidentiality of personal information, and not releasing such information to third parties without proper authority in-line with Uk data protection legislation.
Integrity
Being straightforward and honest in all professional and business dealings.
Objectivity
Not allowing professional judgement to be compromised by bias or conflict of interest.
Professional behaviour
Acting in accordant with relevant laws and regulations and dealing with clients competently, diligently and fairly.
Professionalism and purpose
Acting in a manner that will serve the best interests of clients and the wider society even at the expense of self-interest; recognising that dedication to these principles is the means by which the profession can earn the trust and confidence of stakeholder groups (individual clients, the public, business and government).

The National Code Standards

The National Code of Ethical Practice for UK Educations Agents is made up of five Standards. Each of these Standards contains a range of expected/desirable practices and suggested evidence points.

Agents should be mindful of these in all the work they do.

Organisational behaviours
you should conduct yourself with due regard to the regulatory conditions in the market(s) in which you operate as well as complying with all applicable national laws, regulations and official policies.
You should act with integrity and in a manner that reflects positively on the image of the profession, partner providers and of the UK education sector as a reliable and trustworthy provider of high-qualify education and training.
Ethical business practice
You promote yourself and your partner providers fairly and without recourse to unfavourable or negative comparisons with other providers, or otherwise employ unfair or unprofessional practice to damage the interests of other providers.
You are honest in communicating information about yourselves, your partner providers and your student clients in published, oral or in any other form.
Objective advice and guidance
You should provide accurate advice and guidance tailored to the student clients' needs, wants and capabilities.
You shall not knowingly or by a failure of professional standards provide or disseminate false, incomplete or misleading information.
Student-centred practice
You advocate for qualified students in their desire to gain admission to recognised, accredited and contracted providers.
You act in the best interests of student clients as well as the partner providers and offer advice, counselling and information to students, and where appropriate their parents, in a manner consistent wit this Code.
Organisational competence
You shall maintain your staff and service delivery partner knowledge of the UK and of your partner providers, and the skills associated with delivering professional practice with high degree of competence.

Get in touch

If you have any questions about our brand guidance, assets or campaigns please contact a member of the team:

Catherine Fulton (International Marketing Manager)

Ellen Marriott (Head of International Engagement)

Agent and Partner Toolkit

Powering Potential. It’s the promise that we make to our students when they come to study at the University of Hertfordshire.

Achievements and awards

Some of the recent league table successes include:

Student Satisfaction:

Graduate Prospects:

Guides

Key pages on our website

Accommodation

Marketing resources

The University of Hertfordshire: Powering the potential of students, staff and business

Hashtags

Agent Code of Practice

Ethical framework

The National Code Standards

Get in touch

Application form

Agent and Partner Toolkit

Powering Potential. It’s the promise that we make to our students when they come to study at the University of Hertfordshire.

Achievements and awards

Some of the recent league table successes include:

Student Satisfaction:

Graduate Prospects:

Guides

Key pages on our website

Accommodation

Marketing resources

The University of Hertfordshire: Powering the potential of students, staff and business

Hashtags

Agent Code of Practice

Ethical framework

The National Code Standards

Get in touch