What's the course about?
Visual Merchandising is a vital retail strategy that amplifies the desirability of a product with the intent to increase and maximise sales. This Top-up Degree in Visual Merchandising, Styling and Promotion programme recognises the specialist roles played by Visual Merchandising Managers and the range of skills and knowledge that are integral to these roles. This course has been created to provide you with the necessary tools to do thrive in the retail industry and will challenge you to think creatively and innovate advanced problem-solving techniques.
On this course, you will explore critical tools which are utilised within the retail industry from high street to luxury brands, and across all channels including websites, social media, pop ups, photographic shoots and campaign images, events, fashion styling and so much more. The use of digital design skills is integral to all aspects of the programme, and you will grow your skills in photo editing and retouching, photo manipulation, graphic design, vector graphics, digital illustration, video editing, 3D modelling and project planning.
Your learning will be delivered through a combination of lectures, seminars, workshops and small group tutorials. This programme is 100% assessed through coursework, where you will work individually and collaborate with your peers on both theoretical and practical assignments. You are also encouraged to undertake independent study to consolidate your learning and to broaden your knowledge and understanding of the subject.
During your year of study, you will undertake three modules – two of them in your first semester and a third project module to encapsulate all your learnings in your second semester. Each module explores different aspects of visual merchandising in the physical and digital spheres. You will advance your critical thinking and intellectual depth through classes and assessments that explore the design process from conceptualization through to realisation. To wrap up the course, you will come full circle, drawing upon the specific interests that inspired you to join the programme and applying your new learnings to work on an innovative project that you can help kickstart your professional career.
To further enhance your learning, there are multiple learning opportunities outside the classroom that you may choose to participate in. Throughout the programme there are national study trips and visits to businesses, agencies, retailers, museums and galleries as well as an international study trip. You may also take part in work placements to gain industry relevant knowledge and practice by working with a prestigious company. These optional activities will give you additional exposure to theories and concepts learned in class, improving your employability. Where additional costs may be applicable, you will be given sufficient notice to budget for these events as the opportunities arise.