Apply through Clearing
If you’ve got your results you can beat the rush and make your application now.
BSc (Hons) Sports Development
Due to the ongoing Coronavirus pandemic, examinations may be replaced by an alternative form of assessment during the academic year 2020/2021. Please refer to the Programme Specification on these pages for further details.
This course includes the sandwich year options of:
*No fees are charged for this year
Why choose this course?
The course has a strong theme of practical experience being applied to an environment of your choice. You will also benefit from some of the best university-based sports and fitness facilities in the country, and have opportunities to support research.
What's the course about?
This course will give you a deep, considered appreciation for the role physical activity and sports play in today’s global society. You’ll explore the importance of both community and high-performance sport, while looking at the challenges involved in engaging an inactive population. You’ll also examine the significance of large-scale sports events, using key concepts and theories to appraise sports policy and individuals’ behaviour. At every stage, and in every context, we’ll encourage you to use your new-found insights to evaluate sports development practice.
Meet Gavin Beard who has taken his love for sports into industry. Since graduating he has worked his way up the career ladder and is now the Head of Marketing for Norwich Football Club.
|Current job role||Head of Marketing|
|Year of graduation||2013|
|Course of study||BSc (Hons) Sports Studies|
More than a degree
Gavin graduated from the University of Hertfordshire with more than a degree; his university experience helped him to gain valuable insight to several disciplines and allowed him to narrow down his career choices.
He says, 'My degree allowed me to study various disciplines, including coaching, science and business. Having exposure to these different areas helped me understand what I favoured, and it was clear that business (and in particular, marketing) was an area I felt I could forge a career in.'
After successfully completing his degree Gavin began moving up the career ladder, working at many well respected companies such as Coral, BT Sport and currently Norwich City Football Club. Gavin puts a lot of his success down to the degree he studied and the support provided by the university.
He comments, 'The variety of modules and the exposure to different disciplines within my course were extremely useful. This was crucial in helping me determine my path. After year one, I knew I liked marketing, so I worked with the ERASMUS team to find a pathway to help me study this abroad. I then studied business in Valencia for a year and it was an experience I’ll never forget.'
Aspirations for the future
Gavin is still really enjoying his career in leading the Marketing team at Norwich City Football Club. He says, 'It’s an incredibly varied role; one day I could be leading the campaign to promote the new kit, the next it’ll be marketing the Take That gig at Carrow Road!'
Gavin is hopeful for the future and says 'Given my experience, my future roles will continue to be in marketing, hopefully I will help Norwich to become an established Premier League team. Then who knows!'
Meet Annabelle Bullock, a BUCS gold medalist, who studied Sports Studies alongside her athletic pursuits. As an athlete she competed in target shooting and as a member of the women's Lacrosse team.
|Current job role||Education Liaison Coordinator|
|Year of graduation||2018 / 2019|
|Course of study||BSc(Hons) Sports Studies|
University experience and support
The University supported Annabelle by making her one of its sponsored athletes providing her with greater flexibility and access to sporting facilities and opportunities. This helped her develop a broad and transferable set of skills and experience.
Annabelle says, 'Being an athlete and studying was challenging, but the University and my lecturers were so supportive. Being made a sponsored athlete also came with a bunch of perks. All this support and the opportunities that the University provided helped me to build the skills and confidence I needed to be truly successful in my job today.'
Annabelle currently works as one of the Education Liaison Coordinators at Herts. Having established fantastic contacts within the University, her student activities meant she could seamlessly progress into a professional role that complimented many of her skills and interests.
'I always assumed that I would do something within sport, but when it came to my final year in BSc Sport Studies, I had found my passion for Coach Education. During my MA in Education at the University, I discovered another passion for helping others and working with student athletes.'
Opportunities to explore
The University is committed to recognising talent in its students and offering any exciting opportunities that can enrich their studies and further their careers. Annabelle's lecturers' encouraged her to explore her passion for research which inspired her to continue with postgraduate study. Most impressively, the University helped her win its first BUCS gold medal in target shooting, which she says 'felt amazing as I was the only one in the team!'
Annabelle's advice for new and current students is to 'Do things that are out of your comfort zone because the skills and experiences you develop may just be the thing that your employer is looking for. Take all of the opportunities you can. I thought I was going to be an athlete forever, then I discovered coaching. I am very lucky that my first "proper" job is something that I absolutely love but I am still able to continue coaching. This summer I am helping coach a target shooting national team in the biggest junior, under 21, competition in the country.'
Please note that some of the images and videos on our course pages may have been taken before social distancing rules in the UK came into force.