Marketing@UH

Marketing @ UH is designed to help businesses and organisations develop their marketing activity. We bring together:

  • entrepreneurs
  • small business managers; and
  • marketing specialists

You can update your knowledge, get a fresh perspective and develop business networks.

What is the benefit to our students and clients?

There are four linked assignments that our students carry out:

  • identify and solve a research problem in accordance with an organisation's business needs;
  • develop a new product or service based on their primary research findings; and
  • produce a marketing plan to deliver the agreed strategic objectives

Our clients get a fresh perspective on their business and an opportunity to do specific and cost-effective market research.

Take a look at the success of our last event, Marketing Your Way Out of the Recession.

Marketing@UH client testimonials

"We are delighted with the breadth and depth of the research and the creative ideas our team gave us. We are acting on their recommendations to take our business forward."

Ian White Managing Director, Kingfisher Caterers

"The students were a credit to themselves and to the university and we are very enthusiastic about the programme. We will be evaluating our students as potential employees to implement their findings."

John CottrellPartner, HBA

"It is not always easy for volunteer-run enterprise. This partnership with the students of the University of Hertfordshire will make a big difference to us, while we sincerely hope we can help the students towards their careers too."

Terry Ransome Manager, British Schools Museum