7 August 2014

The University of Hertfordshire launches a new TV advert on London Live TV this week to further raise awareness of mental health and mental health nursing in the region.

The advert shows a man gagged with masking tape while going about his daily life to signify the voiceless nature of those experiencing mental distress.  The advert culminates with the message to reclaim those people back their voice by considering the challenging but rewarding career of mental health nursing at the University of Hertfordshire. 

The advert is intended to capture the interest of London and surrounding counties following the astonishing fact that 1 in 4 people are likely to experience mental health problems this year*.  The advert will be played twice a day at prime time on London Live, the first 24 hour TV Channel dedicated to London.

Eriana Gourmos, Marketing and Recruitment Manager, University of Hertfordshire, who worked on the advert says: "This is the first time that the University is using a TV advert to promote one of its subject areas so it is important that the topic is significant." 

It is intended to capture those people who have an interest in mental health and indicates that the University of Hertfordshire is a provider of high quality mental health nursing education.

Mental health nursing is the field of nursing that cares for people of all ages who experience difficulty with their mental health. The University of Hertfordshire educates mental health nurses to become experts in the use of the therapeutic relationships in order to support those affected by poor mental health.

The courses both at undergraduate and postgraduate level are practical and include a significant amount of placements in clinical settings such as hospitals and community places. Students gain valuable experience from real-life patients and develop a complex range of competencies that enables them to become skilled mental health nurses. They work as part of a multi-disciplinary team including GPs psychologists, social workers, psychiatrists, occupational therapists, arts therapists and healthcare assistants, which help them broaden their base of knowledge and experience. That is why the majority of our graduates go straight into a job after they graduate.

Link to the advert https://www.youtube.com/watch?v=SHgYiaIhgj4